Partner Benefits
You want to offer your customers maximum flexibility without taking on your own risks, while making sure your services remain front and center?
The challenge: Today’s customers demand maximum flexibility in procuring devices under the DaaS model, ideally through a single contract. With traditional methods, this is nearly impossible. Instead, partners struggle with rigid models from leasing companies or banks that set credit-worthiness hurdles, require lengthy checks, and leave the residual value risk with the partner.
With our solution, you get a neutral, fully integrated platform that supports your processes, secures your margin, and strengthens your customer relationships.
Neutrality
Your rental, our concept.
We provide a true white-label solution, free from any manufacturer or service provider interests. This means there are no conflicts of interest: you decide which components of the lifecycle you want to take on yourself; only the refinancing is handled by us. Everything is under your brand, in your hands: your customer stays your customer.
Partner advantage compared to today:
- Leasing companies often bind end customers directly, but with us, you decide for yourself: whether directly, as a partner, or white label.
- Look-through models, rare in leasing, are standard with us.
Integration & Automation
Many providers still rely on manual processes: spreadsheets, emails, isolated systems. We take a different path.
Our platform automates collaboration between you as supplier, your manufacturers or distributors, and the end customer — without changing existing system landscapes.
We adapt to your environment, connect all stakeholders, and provide prices, availability, and contract options in real time. Save time, reduce costs, and create transparency for everyone.
Partner advantage compared to today:
- Instead of complicated installation confirmations and open items, we ensure fully integrated processing with fast payment.
- Missing interfaces and contract logic are replaced by asset-based management, modular and automatable.
Flexibility
Our solution gives you full freedom to define terms and conditions individually. Each device can be rented as needed and canceled monthly, exactly as it suits your customers.
The financing remains balance sheet neutral, tax-optimized, and is fully recorded as an operating expense. For you, this means that you combine hardware and service revenues, act as principal (IFRS 15), and report the full end customer price as service revenue, without tying up your own capital.
Partner advantage compared to today:
- While leasing is rigid and costly to extend, we offer real rental, 100% flexible, with no hidden fees.
- Contracts automatically continue until a decision is made — no subscription traps or retroactive charges.
Financing
With our models, you receive customized, secure, and flexible financing options for your projects, in either a direct or indirect model.
We take on credit and residual value risk, ensure fast payment, and simplify processes. Financing is asset-based, not contract-based, giving you maximum flexibility. We also offer hybrid portfolio management and participation models, so the structure adapts perfectly to your business.
Partner advantage compared to today:
- With banks and leasing companies, the risk remains with you. With us, ctrl-up covers credit and residual value entirely.
- At the end of the lifecycle, you benefit from real refurbishment, clear cost overview, and flexible participation models, instead of grading-related retroactive charges without profit share.
